Q&A with Eben Russell on the evolution of Ampacity | Solar Builder Magazine

Original article by Brad Kramer, Managing Editor, Solar Builder, July 28, 2025

 

Earlier this year, RP Construction Services rebranded as Ampacity Renewables. A member of the Quanta Services family of companies, Ampacity specializes in end-to-end structural and electrical solutions with a forward-thinking approach for clean energy projects, and the ability to orchestrate the full process from engineering to kitting to installation.

Eben Russell founded RPCS in 2014, but the business really came of age during COVID. They opened a warehouse operation in Mississippi and started to focus on enabling tracker projects as a value-added distributor instead of always doing it as a “turnkey” installer.

“Our sales have doubled since then,” Russell tells us. “We’ve opened two additional warehouses in the last three years and just celebrated the five-year anniversary of the MS facility back in April. We’ve got a team of over 300 spread out across the U.S.”

The team built a reputation in the industry as a trusted partner with a one-stop-shop approach, and the evolution of the company necessitated a new brand identity. The team selected a well-known industry term — “Ampacity,” defined as the maximum amount of current that a conductor can safely carry — to evoke the concept of electrification and acceleration, as well as to represent the company’s above-and-beyond approach to serving its customers.

I recently spoke to Ampacity founder and president Eben Russell about the name change, the company’s expanded capabilities, and general industry trends. Read on for the rest of my interview with Eben.

 

Eben Russell AmpacityWhy change the company name from RP Construction Services?

Russell: When we first started the company, we were on a mission to sell trackers at a time when very few contractors had experience assembling them. We trained our own crews and filled a key gap in the marketplace. A lot of our customers in the early days were only comfortable buying a tracking system if they knew we would build it for them, so we did.

Obviously, the market has changed a lot over the past ten years, and so have we. We still do a decent volume of installs every year, but today the bulk of our business is value-added distribution. We sell essential solar construction supplies to other contractors and developers. We know how to make our customers successful because we’ve been in their shoes. The way we do things is all about helping steer around the stumbling blocks that every project encounters at one point or another.  We’ve seen it all.

We changed our name to make it easier for the marketplace to understand what we’re about and where we’re going. Our business carries a constant river of metal into our warehouses and out to small solar sites – truck after truck after truck. And we’re going further. Late last year, we started distributing electrical goods in addition to tracker and pile. There’s so much value we can offer because of the level of familiarity we create with each site, and because everything we do is done with the field in mind.

Ultimately, the name ‘Ampacity’ gets right to the core of who we are – a value-added distributor operating at maximum capacity for our customers.

 

What can you tell me about the company’s expanded capabilities?

Russell: In the past 6 months, we’ve focused on building two new areas of the business. First, electrical distribution. We now support customers with wire harnesses, wire management products, MV cable, termination kits, and sectionalizing cabinets. To support this new line of products, we’ve invested in inventory, warehouse space, and value-added services like custom reels and MV kitting.

The second area that we’ve expanded is our service business to support the installed base. When Ampacity started, there was less than 20 GW of operating solar capacity in the US. Now there’s more than ten times that amount, and plants that are five, six, seven years old are needing goods and services to solve performance problems and run safely. We can help.

 

Can you explain Ampacity’s distribution approach? What does that mean for your customers?

Russell: We talk about four things that really make us tick. The first one is expert sales. Our salespeople are not cold callers – they’re product experts and problem solvers. They get deep into drawing sets and geotechnical reports. At Ampacity, sales is about helping customers get to the right answer, not just taking their order.

The second thing that defines our approach is premium goods. We partner with leading manufacturers so that we can offer our customers the highest quality products. The whole business is oriented around “no apology technology”.

Number three is value from design. Our design team makes major design contributions to most of the projects we supply. In some cases, we have an active engineering dialogue with the project owner even if we end up transacting with their contractor at NTP. Applications engineering is core to who we are and how we think about distribution. One of our first things we did in launching our electrical distribution effort was hiring our first electrical designer.

Finally, our commitment to the field sets us apart. The head of our warehouse operations used to be one of our best field superintendents. The head of our electrical warehousing effort spent the bulk of his career on project sites. Everything we do in the warehouse – from pre-kitting tracker rows to overnighting a mission critical part – is about helping crews succeed in the field.

 

What size project are your “bread and butter”?

Russell: Our sweet spot is 1-100 MW, but we usually do a couple projects per year that are larger than that. Because there are usually statutory limits on project size in community solar states, we see a high number of projects under 10 MW. We provided trackers for over 300 projects last year.

 

Where do you see the most opportunity in the solar industry? Is it all about data centers and AI? Are there other areas spiking in the market?

Russell: Data centers and AI are definitely big growth drivers for any business in our sector right now. It boils down to a basic supply & demand problem. There isn’t enough generation for all the load that’s coming – the energy demands of AI infrastructure are staggering and growing exponentially. From a climate perspective, it feels like a bit of a setback, and we’re on a mission to help the industry respond. Speed of deployment is a huge theme, and solar is the best option from that standpoint.

The increase in power demand isn’t just impacting large solar projects. A lot of regulators are searching for ways to reduce the impact of all this additional demand on individuals and small businesses. Keeping rates under control won’t be easy.

One option that keeps gaining traction across the country is community solar.  The community solar frameworks in states like New York and Illinois have been really effective at lowering energy costs for solar subscribers. I think we’ll see several additional markets open up in the next couple years. I also wouldn’t be surprised to see more interest in larger behind-the-meter projects and microgrids as customers try to reduce their exposure to utility rates.

It’s a big moment for entire power & utilities industry. The needs are great, but so are the opportunities. As a supply chain partner, we’re setting ourselves up to move more goods faster and faster so that things go smoothly when all the financing and permitting is done and it’s time to build.

 

What others trends do you see emerging in the solar industry?

Russell: The solar industry is moving at breakneck speed. The pressure is on to deliver projects quickly, accurately, efficiently, and safely. We’re seeing a lot of momentum in the DG space as demand grows and grid constraints tighten. Supply chain challenges are still in play.

Customers need reliable partners who bring expertise and value to their growing portfolios and project pipelines. We collaborate constantly with our customers and mitigate risks through our design capability, manufacturer partnerships, stocking and logistics strategies, and fulfillment operations. Customers want expertise, not just materials, so we help them de-risk projects through better planning, better design, and better execution to stay ahead of the curve.

 

What’s next for Ampacity?

Russell: We’ve already talked about some big growth areas for us. Electrical distribution and services to the installed base will continue to be focus areas for the foreseeable future. There’s also constant evolution in our base business with new tracker products, changing trends, and new players in the space. Our customers rely on us to stay right on the cutting edge of the tracker market, and we do the work that it takes to stay there.

Finally, there’s always more we can do to improve our customers’ experience with us. I’m excited about some of the software projects we have underway to drive customers’ success in the field. At the end of the day, all of our success comes down to passion for creating a better way.

Solar Hall of Fame Series: Interview with RPCS CEO Eben Russell

Eb RussellSolar Hall of Fame Series

How RPCS CEO Eben Russell is Adapting to the COVID Pandemic

SolarFeeds Magazine

 

RP Construction Services CEO Eben Russell sat down with SolarFeeds Magazine as part of their Solar Hall of Fame series for an interview about how RPCS is fairing during the COVID pandemic.

RP Construction Services, Inc. (RPCS) provides turnkey design, structural engineering, procurement/supply, mechanical installation, and specialty services to EPCs, developers, and municipal utilities. As the nation’s leading contractor and single-axis tracker expert, RPCS has completed more than 700 projects, totaling over 2GW, and helps customers meet their renewable energy goals with simple, seamless project execution. Connect with RPCS on LinkedIn or learn more at stgrpcs.wpengine.com.

 

SF Magazine: First of all, how are you and your family doing in these COVID-19 times?  

Eb Russell: Thankfully, we haven’t contracted the virus. We have a 1-year-old and a 4-year-old.  It’s toughest on our 4-year-old daughter and on my wife. There’s only so much video conferencing one can do to fill the void. The 1-year-old requires constant attention as he is now walking and grabbing at everything which means my wife needs to play one-on-one defense while our 4-year-old, without the outlet of pre-school, continuously tries to reassert her original title as “one and only.”

Days are long and hectic. I made an office out of the company Ford Transit in the driveway.

 

SF Magazine: Tell us about you, your career, how you founded or joined this company

Russell: My first career, straight out of college, was as a financial advisor. It was 1995 and the World Wide Web was moving from a concept to mainstream. There were lots of high-flying start-ups. It was a transformative time; horses and buggies moving to automobiles.

History told us 2,000 car companies failed, 6 survived but they all bought tires from Goodyear Tire and rubber and tools from Ingersoll Rand. I had my clients avoid DoubleClick, AltaVista, Lycos and, instead, own the equipment makers Cisco, Juniper, Corning, Broadcom.

Entering solar in 2003, most startups were focused on residential installations, modules, inverters, development, and EPC. I looked for something boring, the solar mounting system, and decided single-axis trackers offered the most amount of metal or MWs per sale and there was no clear market leader.

In 2008, Array Technologies had 9 people and the iPhone. It was night and day, a better product. It still is. Over the next 6 years, I sold 2,500MWS into a 3,000MW total addressable market.

In 2015, market research showed that 1,000 projects would be built between 1MWand 10MW over the next 4 years, but it was clear that to capture meaningful market share, this market segment would need a turnkey provider: DIRECTV versus satellite dishes. RPCS was formed and we provided the DIRECTV-style offering to the sub 10MW market. It worked out. We managed to grab over 700 of the 1,000 projects.

 

SF Magazine: How does your company innovate?

Russell: We hire people, not positions. Great people continuously find new and innovative ways to optimize and improve.

 

SF Magazine: How does the coronavirus pandemic affect your business finances?

Russell: Thankfully, solar has remained strong. It’s fortunate that our projects are outdoors where safe, social distancing is relatively easy to maintain and our crew has taken the virus seriously, making sure to travel in pods and follow all CDC guidelines.

 

SF Magazine: Did you have to make difficult choices regarding human resources and what are the lessons learned?

Russell: The inside staff moved to virtual and we quickly mandated that all calls be video calls to maintain community and connectivity. We gave the field crew time and pay to travel to sites by car to avoid airline travel.

COVID has been hard on all. From a work performance perspective, it seems most impactful to those with young kids who are now at home helping assist in virtual learning versus dropping the kids off and going to work all day. We have tried to acknowledge this reality. We see emails and team chats flowing through at all hours of the day and even weekends and don’t worry about voids in work or availability during the weekday school hours.

 

SF Magazine: How did your customer relationship management evolve?

Russell: It’s better. Everything is on video now and personal lives are exposed. Dogs are barking, kids are interrupting, and we laugh at the predicaments we are in. No one is worried about neckties and polished shoes.

 

SF Magazine: Do you use any specific tools to be efficient?

Russell: Zoom and Microsoft Teams.

 

SF Magazine: Did you benefit from any government grants or any business adaptation that help keep your business afloat?

Russell: A year ago, at the onset of the pandemic, no one knew what would happen to the global or US economy, so we secured a PPP loan. Thankfully, we haven’t had to rely on the loan to survive, but it’s been nice knowing the funds are there just in case.

 

SF Magazine: How would you predict the solar outlook of the post-COVID era in your country?

Russell: US solar is rolling. It’s now the lowest cost of energy, the easiest to deploy, the least variable as far as future cost fluctuations, and able to be installed at or near the demand. The future (pun intended) is bright for solar.

 

SF Magazine: What do you think your government can do more to accelerate Solar’s adoption?

Russell: The industry has done well to secure incentives, manage through the tariffs, and remove regulatory hurdles. Upgrading and modernizing the nation’s grid to handle and manage all the new generation is critical. Incentives that support this grid transformation are essential.

 

SF Magazine: Your final thoughts?

Russell: The industry has such good energy. We see our competitors more as collaborators, working alongside us to push the adoption of clean solar energy forward.    #ComeBuildWithUs

 

See the original post here: https://mag.solarfeeds.com/how-eb-russell-is-adapting-to-the-covid-pandemic/

RP Construction Services, Inc. Surpasses 1GW Milestone

California-based solar project design and installation firm RP Construction Services, Inc. (RPCS) is proud to announce their completion of more than 1GW of solar projects.

 

For RPCS, 2019 was a record year. The company completed well over half a gigawatt in 2019 alone—an increase of more than 200% over 2018—and more than 200 projects in 19 different states.

“We’re thrilled to reach this gigawatt milestone—almost 400 projects of hard work and great memories, with many more to come,” says RPCS Chief Sales Officer Alex Smith.

Installing both individual projects and national portfolios, RPCS continues to establish itself as a relationship-based company focused on long-term partnerships—with customers, partners, and employees alike.

“The numbers are fun to celebrate, but the meaningful part is that our company has grown to well over 150 individuals, all dedicating their careers to our single focus of being the best team in the solar industry. In the next five years, we’ll see our numbers grow even more because our focus won’t ever change,” says Smith.

Headquartered in Monterey, California, RPCS provides leading turnkey design, engineering, and installation services for ground mount solar projects throughout the United States. The team specializes in site layout optimization, ancillary engineering services, tracker and foundation procurement, and complete mechanical installation. RPCS’s experience in the ground mount utility and distributed generation market ensures reliable support at every step of the project, delivering an unmatched level of quality and efficiency.

Despite market holdup due to the uncertainty surrounding tariffs and the stepdown of the solar investment tax credit, RPCS successfully grew its pipeline for 2019, 2020, and 2021. Early this year, RPCS began offering customers a stocking services option with the opening of two locations in California and Texas, an endeavor that has already proved advantageous since its initiation in January. Bringing stocking operations in-house gives RPCS added levels of predictability, efficiency, and reliability to their business operations. RPCS is able to control the delivery schedule and material accuracy, eliminating schedule impacts as well as overall inefficiencies.

Concurrently, RPCS implemented their Safe Harbor strategy to help project developers, financers, and owners to take advantage of the highest possible ITC rate for projects built in the coming years. Their strategy allows customers to realize savings by both purchasing solar tracker materials directly from RPCS as well as storing them safely and cost effectively in RPCS’s storage facilities to serve projects nationwide.

Among other notable achievements this year was the company’s recognition as a Top Solar Contractor for the second year in a row by Solar Power World Magazine, the industry’s leading resource for news and information regarding solar PV installation, development, and technology. RPCS achieved a rank of No. 15 overall out of 415 solar companies, moving up on the list from No. 18 the previous year. RPCS holds the reigning position in the state of Georgia at No. 1, in addition to being ranked the No. 15 Utility Contractor, the No. 4 Installation Subcontractor, and the No. 11 Contractor in their home state of California.

“Its’ an exciting time. The industry is thriving,” says RPCS CEO Eben Russell. “We feel a forever shift has happened, that a world that runs on renewable energy is now a matter of when, not if. Our team, at every level, continues to have enthusiasm to evolve, innovate, and refine. To our customers, vendors, and especially our employees, both past and present, thank you!”

With 2020 on the horizon, the company remains more committed than ever to advancing the growth of solar energy—for the next gigawatt and beyond.

RP Construction Services, Inc. designs and builds ground mount solar projects. With over 360 projects and more than 1GW completed or under construction throughout the United States, RPCS provides full turnkey service and support for solar tracker projects, including site layout optimization, ancillary engineering services, tracker supply, foundation post procurement, and complete mechanical installation. For more information about RPCS, please visit rpcs.com or call us at 831.620.2188. 

Looking Back at InterSolar North America 2018

intersolar
Front and center in the third floor lobby of the Moscone Center in San Francisco, Calif.

This year’s InterSolar North America trade show, which was the 11th InterSolar North America exhibition, saw both new and industry leading innovators and their products and services, and a myriad of key solar and storage players. There were many exciting and engaging conversations happening at the Array Technologies’ booth, which dominated the third floor exhibit hall lobby at the Moscone Center in the heart of San Francisco.

As Array’s trusted partner, RPCS showed their support in the booth, where there was an in-depth demo of the DuraTrack HZ v3 solar tracker, topped with both bifacial modules and First Solar Series 6 modules. RPCS shared their year’s many successes, including reaching a recent milestone: 225 projects and 450MW completed.

Reflecting on the show, RPCS founder and president, Eb Russell, comments, “For us, this year’s InterSolar wasn’t closed door meetings about braggawatts, but more of a support group session with friends, colleagues, and competitors sharing openly about the challenging past several months—and a sigh of relief about the recent return to normalcy.” He continues, “We left reinvigorated because of the amazing individuals that make up our industry and that share the vision of a clean, solar energy future for our planet. Thanks everyone for all the good chats and cheer!”

We’re already looking forward to next year’s InterSolar show, and RPCS’s growth.

The Plug-N-Play Solar Tracker

intersolar
The Array Technologies booth was abuzz with visitors and engaging conversations.

On Tuesday at the start of the show, RPCS announced their new partnership with solar balance of systems leader Shoals Technologies and CAB Solar, launching their latest turnkey solution offering, the Plug-N-Play Solar Tracker system. This union will bring an even more streamlined approach to RPCS’s solar tracker installations, providing custom designed wiring solutions for projects using the Array Technologies, Inc., DuraTrack™ HZ V3 solar tracker.

“We had a great showing at Intersolar this year; 2018 has been another great year for RPCS and our Array and Shoals partnership announcement makes our offer to the DG market so much stronger,” says RPCS Chief Sales Officer, Alex Smith. “We’re really proud of the number of projects we’ve done the past couple years, but also know that the real work is ahead of us. It’s also really fun to see our RPCS team growing and interacting with all of our customers and partners during the show.”

Together, RPCS, Shoals, and CAB provide customers the next evolution in solar tracker systems, providing simpler installations and making solar energy a more affordable, lower risk source of clean power for future generations.

For more information on the Plug-N-Play Tracker, visit https://www.ampacity.com/plug-n-play-solar-tracker.